i'm embedded in the world of television commercials for girls' toys (don't worry, i have a 9-year-old daughter). it's pretty amazing how the toys track (a year behind) the economy. so bratz, the gigantic-eyed extremely heavily made-up and accessorized dominant doll of 2005 has been replaced by moxie, a plucky dressed-down bratz with slightly smaller eyes and vague obama-like commitments. all the bratz wanted to do was shop, the better to pursue their life goal of embodying the fantasy life of roman polanski, complete with quaaludes. but moxies have to face adversity with courage and lower heels etc. meanwhile barbie has bought the song "barbie girl," the old aqua satire on barbie, and de-ironized it, thus adding on an impossibly intense layer of...irony. seriously, it's exponential.

janie is watching me blog and she points out, which is true, that she hates bratz and moxies.

moxies:

 

bratz: